Backlinks – links from other websites that point to your site – are an important element in SEO success. Search engines such as Google consider them to be votes of trust, which can boost the authority of your website and its rankings. Being aware of how to Know Backlinks of Website, regardless of whether they’re yours or one of your competitors, uncovers valuable information to enhance your plan of action.
Why You Need to Know the Backlinks of a Website
Knowing the backlinks of a website can provide numerous advantages:
- For your website:
Check the SEO performance, identify good quality links, and mark links that are toxic, which could hurt rankings. - For your competitors:
Review their strategies for building links to help you develop your own strategy. - For outreach:
Choose domains for collaborations or guest postings that will help you expand your network.
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The Best Free Tools to Learn About Weblinks
Google Search Console (for your own site)
How to Utilize:
Log in to Google Search Console. go through links > top Linking Sites.
Benefits:
Accurate and free information directly from Google regarding domains that link to your website.
Limitation:
There are no competitor insights or advanced metrics, such as anchor text.
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Ahrefs ‘ Free Backlink Checker
How to Utilize:
Use Ahrefs’ free Backlink checker. Input the URL of your choice, then view the top 100 backlinks it has.
Benefits:
Perfect for client or competitor research using metrics such as Domain Rating (DR).
Limitation:
Limited to 100 links if you do not have a paid plan.
Read more: How to use Ahrefs Keyword Explorer?
Ubersuggest and Small SEO Tools
How to Utilize:
Enter a URL into Ubersuggest or a small SEO tool.
Benefits:
Free, quick exploration of linking domains, scores for domains, and anchor text. Perfect for those who are just beginning.
Limitation:
Basic data can be compared with the most advanced tools.
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Premium Tools for Full Backlink Analysis
Tool | Key Features | Best For | Pricing |
Google Search Console | Pages, sites and websites that link | Your personal website | Free |
Ahrefs Free Checker | Top 100 backlinks DR | Quick competitor checks | Free |
Ahrefs Paid | Full profiles, missing links | In-depth analysis | ~$99/month |
SEMrush | Backlinks from competitors | Research on competitiveness | ~$119/month |
Moz Pro | Spam score, authority metrics | SEO that is focused on authority | ~$99/month |
What Can You Do with Backlink Information
- Boost Authority:
Imitate high-quality links using similar content or with outreach. - Competitive Outreach:
Pitch domains that link to rivals to get the backlinks of your site. - Block Spam Links:
Use Google’s Disavow tool to get rid of harmful hyperlinks. - Improve Content Strategy:
Create content that is link-worthy and based on established subjects.
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The Bottom Line
Learning how to know backlinks of website can be a game changer for SEO. Free tools, like Google Search Console, and premium alternatives like Ahrefs provide you with the information to enhance your strategy. Explore them now, and for expert audits of backlinks or SEO development, contact Lone Star Digital Drive, the Best Digital Marketing agency!